The Challenge

Enhancing customers experience through technology.

Freeman is the market leader in providing full-service solutions to associations and corporations in the areas of expositions, conventions, corporate events, and programs. Freeman engaged Credera to develop a Windows phone application and companion web-based dashboard to enable exhibitors to register and track requests quickly and effectively while giving show organizers a clearer, more detailed, real-time view of show operations than was previously possible. ​

The Solution

Building solutions for real change.

• Selected the Windows Mobile operating system and the Microsoft .NET Compact Framework that allows floor walkers to enter service requests while present at the exhibitor’s booth​.

• Created a mobile process flow that generates texts and emails notifying exhibitors and staff.​

• Created a dynamic dashboard that constantly displays show statistics, including requests received, average time to resolve requests, truck unloads, and arrivals at exhibitor booths​.

• Categorized request types for management on mobile devices with the ability to drill down into individual data​.

• Built the mobile solution in six weeks and was ready for use prior to the Freeman's busy season​.

The Results

Award winning outcomes.

• Brought the robust, full-featured Concierge Elite to market quickly​.

• Increased customer satisfaction by delivering customer service more quickly​.

• Provided more information to exhibitors, enabling them to make more effective use of their time​.

• Succeeded in attracting and retaining customers with a competitive advantage even in challenging times​.

• Exposed status information to organizers and exhibitors so they can address concerns in a timely manner​.

• Won the Trade Show Executive Innovation Award for Concierge Elite​.