Data products

Data is growing at a rapid rate but is only valuable if captured and used correctly. It requires sustainable innovation to create consistent and accelerating data products.

WHY IT MATTERS

Deliver value fast.

Data products pull value from the vast and constantly growing amount of data organizations produce. The right data products, investment, and innovation will drive organizations forward to delight customers, create operational efficiencies, and power smart decision-making.

Delight customers

Surprise and delight customers by extracting actionable insights from customer data using innovative data products and data product management. A more personalized customer experience from the first customer interaction sets brands up for long-term loyalty and engagement.

86%

of loyal consumers will recommend a company to friends and family.

Operational efficiency

Data products identify inefficiencies, streamline processes, improve forecasting, and optimize resource allocation—all culminating in improved operational efficiencies. This frees up valuable human resources to focus on mission-critical business needs and move the organization forward.

10%

decrease in overall costs for businesses that use big data.

Smart decision-making

Without a full data picture, organizations miss key insights when relying solely on traditional reporting and analytics. Data products can present insights from many different data sources in a digestible and actionable way, leading to faster, smarter decisions and ultimately better business outcomes.

58%

increased likelihood of companies beating revenue goals compared to those who are not focused on data.

Data May Be the New Oil, But Few Know How to Refine It: Data Strategy Series Part 1

Data May Be the New Oil, But Few Know How to Refine It: Data Strategy...

No one argues about the value of data in this new century, so why are so many companies experiencing such a data discontent and never achieving the value? Here is the first of four mistakes...

Read Now

How We Can Help

Experience the difference.

At Credera, one of our core values is tenacity. In a quickly evolving space like data, we believe having the tenacity to look for new innovations and the grit to see them through creates a great data product. We call this the Credera Difference, and we invite you to hear directly from some of our clients about their experiences working with us. When it comes to data products, we support our clients with deep expertise in cloud, data, and artificial intelligence (AI). This, paired with our time-tested structured innovation and training approach, empowers organizations to transform at their core, enabling long-term success.

Explore how A.H. Belo and Credera partnered to build a data-driven environment to create new offerings, improved efficiency, and an excellent go-to-market strategy.
See how Credera and a leading eyewear company partnered to develop a machine-learning model to pave the way for market share growth and a better customer experience.

Credera not only demonstrated incredible competence and expertise, but you just had this feeling that there was this incredible degree of trust. Not trying to spin you a story about what they were trying to do, but they really wanted to partner with you to make you successful.

Tim Storer

President & CEO, Distribion (An A.H. Belo Company)

Offerings

Explore our data offerings.

Our data scientists and technologists thrive on finding the perfect solution that creates a lasting impact for our clients.

Data design sprint

Ideation and exploration of data product opportunities through three to five days of rapid prototyping and testing.

Data product development

Iteratively building, documenting, testing, releasing, and measuring the success of data and AI products to drive real business and customer impact.

Partnerships

Discover our partnerships.

We collaborate with these and other partners to deliver the best results for a client’s specific needs and goals.

Our Experts

Leaders across industry and expertise.

At Credera, we believe that unique perspectives and backgrounds make us better, stronger, and faster. Meet our leaders in this space who are creating a better environment to work, grow, and deliver outstanding client experiences.